Mastering Growth Through Experience
15+
Years in strategic marketing & demand generation
33+
Years in Sales & Go-to-Market (GTM) execution
23+
Years in business transformation & technology advisory
100%
North America presence for deep market context
We unify the strategic precision of marketing and the dynamic rhythm of sales into a single, high-performance motion. This integrated approach consistently delivers and closes multi-million-dollar deals, ensuring your growth is not just rapid, but sustainable and profoundly impactful.
Our Advisors
Our Board of Advisories comprises seasoned industry leaders and innovators, bringing decades of unparalleled experience across global markets. Their collective wisdom and strategic foresight are instrumental in guiding our mission, ensuring robust governance, and propelling sustainable growth. They are dedicated to steering our firm towards new frontiers of success and upholding our commitment to excellence.
Paul Cassell
Senior Technology Leader
“The Transformer” CTO - Intech Investments Group, Former CIO - NYSE
Know Paul
Paul Cassell is a transformative IT executive with over 25 years of experience driving business value through technology innovation, infrastructure modernization, and strategic leadership. As CTO at Intech, he leads cloud, AI, and security initiatives for a global asset management firm.
Widely recognized as “The Transformer,” Paul has shaped IT strategies and executed programs that fueled rapid growth and acquisitions. He has held senior roles at Archipelago, NYSE Euronext, NYSE Group, and Quiet Light Securities, and founded PC IT Consulting, advising startups to Fortune 500 firms.
Career Highlights:
- CTO at Intech, leading AI, cloud, and data restructuring initiatives.
- CIO at NYSE, overseeing IT strategy, compliance, and digital platforms.
- Led IT for nine M&A deals and supported two IPOs.
- Cited by The Wall Street Journal, CIO Magazine, and Fierce CIO, and presented at the CIO Summit.
Expertise: IT Strategy & Execution
Cloud & AI Transformation
M&A Integration
Cybersecurity & Compliance
Executive Coaching & Mentorship
Cloud & AI Transformation
M&A Integration
Cybersecurity & Compliance
Executive Coaching & Mentorship
Paul holds a BS in Business Administration from Sacred Heart University and completed executive education at INSEAD. He also holds Agile Scrum Master and Scrum Master certifications.
Sashi Reddi
Technology Entrepreneur, Venture Capitalist, Startup Ecosystem Builder
Founder & CEO - Boss Wallah, Founder - SRI Capital, Venture Advisor - WestBridge Capital
Know Sashi
Sashi Reddi is a serial entrepreneur and investor with over two decades of experience building and scaling technology ventures across the US and India. Currently leading Boss Wallah, a platform empowering over 50 million micro-entrepreneurs in Bharat, he brings deep insight into startup ecosystems and early-stage investing.
He is also a Venture Advisor at WestBridge Capital, a leading growth-stage investor managing over $6B in assets. As the founder of SRI Capital, Sashi has backed 50+ startups in enterprise software and deep tech, playing a pivotal role in shaping India-US tech innovation.
His entrepreneurial journey includes founding AppLabs, a global software testing firm acquired by CSC (now DXC), and launching ventures like EZPower Systems, iCoop, and FXLabs.
Career Highlights:
- Founded AppLabs and scaled it to 2,500+ employees before acquisition by CSC.
- Launched Boss Wallah to support small business owners with skills, tools, and market access.
- Chairs the IIT Delhi Endowment Management Foundation, founded TiE Philadelphia, sits on the board of T-Hub Hyderabad, and runs SRI Trust, supporting 1,125+ schoolchildren in Hyderabad.
Expertise: Startup Growth
Venture Capital
Enterprise Software
Tech Ecosystem Development
Philanthropy & Education
Venture Capital
Enterprise Software
Tech Ecosystem Development
Philanthropy & Education
Sashi holds a BTech from IIT Delhi, MS from NYU, and PhD from Wharton, along with a recent certificate in Genetics and Genomics from Stanford.
Jeffrey Brown
Strategic Technology Executive
Fractional CTO, Enterprise Architect, Advisor to Growth-Stage Companies
Know Jeffrey
Jeffrey Brown brings over 30 years of technology leadership experience, with deep expertise in scaling engineering organizations, modernizing complex platforms, and aligning technical execution with long-term business strategy.
As a Fractional CTO, Jeffrey supports software companies at critical inflection points—whether architecting for scale, refining delivery models, or advising executive teams in fast-paced environments.
Career Highlights:
• Built and scaled Infor’s Testing-as-a-Service platform from concept to a $2M ARR product used by 100+ clients
• Led enterprise-wide SaaS migrations and platform modernization across Infor’s portfolio
• As VP of Engineering at Unilog, unified 250+ engineers, transitioned to multi-tenant SaaS, and improved delivery velocity while reducing headcount by 50%
Expertise:
Enterprise Architecture · SaaS Transformation · Engineering Leadership
Digital Strategy · Executive Advisory · Mentorship
Jeffrey is a frequent industry speaker, having presented at over 30 conferences, and serves on multiple academic and advisory boards. He’s known for surfacing blind spots, mentoring emerging leaders, and bringing clarity to high-stakes technical decisions.
His advisory approach is grounded in experience, precision, and a systems-level perspective—helping organizations build what’s next while staying aligned with what matters most.
As a Fractional CTO, Jeffrey supports software companies at critical inflection points—whether architecting for scale, refining delivery models, or advising executive teams in fast-paced environments.
Career Highlights:
• Built and scaled Infor’s Testing-as-a-Service platform from concept to a $2M ARR product used by 100+ clients
• Led enterprise-wide SaaS migrations and platform modernization across Infor’s portfolio
• As VP of Engineering at Unilog, unified 250+ engineers, transitioned to multi-tenant SaaS, and improved delivery velocity while reducing headcount by 50%
Expertise:
Enterprise Architecture · SaaS Transformation · Engineering Leadership
Digital Strategy · Executive Advisory · Mentorship
Jeffrey is a frequent industry speaker, having presented at over 30 conferences, and serves on multiple academic and advisory boards. He’s known for surfacing blind spots, mentoring emerging leaders, and bringing clarity to high-stakes technical decisions.
His advisory approach is grounded in experience, precision, and a systems-level perspective—helping organizations build what’s next while staying aligned with what matters most.
Erwan Carpentier
Technology Law Expert, Digital Transformation Advisor
Contract Strategist Of Counsel, Derriennic Associés, Former Legal Head - Wipro & Mindtree
Know Erwan
Erwan Carpentier Tomasi is a seasoned legal executive with over 20 years of experience advising global technology firms on digital law, IT contracts, and regulatory compliance. Currently Of Counsel at Derriennic Associés, he brings a strategic legal lens to digital transformation initiatives across Europe.
He has held leadership roles including General Counsel and Senior Vice President at Capgemini, Wipro, and Mindtree, where he led legal operations across Europe. His expertise spans AI, cloud computing, blockchain, DORA regulation, NFTs, and Agile methodologies, with a strong focus on multi-jurisdictional legal frameworks.
Career Highlights:
- Led legal strategy for major IT service providers including Capgemini and Wipro.
- Specialized in GDPR, ISO 27001, and SOC 2 compliance.
- Joined Derriennic three years ago, offering a 360-degree legal approach to enterprises, startups, and Indian IT firms operating in Europe.
- Extensive international experience, including professional stints in India and Europe, and global travel for high-stakes negotiations.
Expertise: IT & SaaS Contracts, Digital Law & Compliance, Data Privacy (GDPR, CCPA)
Cybersecurity, International Negotiations
Cybersecurity, International Negotiations
Erwan holds two Master of Laws (LLM) degrees, a CIPP/E certification from IAPP, and an ISO 27001 cybersecurity certificate.
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